Omega 3s' potential in foods: as the market continues its healthy growth, credibility among consumers will be the key to future success.

Nutraceuticals World | June 1, 2009| | Copyright

The global market for omega 3 functional foods has captured the attention of market research analysts, as well as trade and consumer media for several years now, with countless experts pondering whether or not omega 3 foods can be successful in providing the value propositions consumers want. Even though the first functional food containing the omega 3s EPA and DHA was launched 21 years ago, the market is still in its infancy, making it too early to judge its success.

Some may ask how a market can still be in its infancy 21 years after the first product launch, but ...

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