Tougher Than Ever to Get in the Game; Without Backing of an ESPN or Oprah, Distribution Is Elusive.(Special Report: Digital Networks)

From: TelevisionWeek | Date: May 5, 2008 | Copyright information

Byline: Allison J. Waldman

Special to TelevisionWeek

It's tougher than ever for a new network to gain a foothold, especially for the independents that have to compete for bandwidth with the digital and high-definition offshoots of well-established legacy channels.

In 1977, two guys in Connecticut named Rasmussen had a great idea: a 24-hour TV network devoted solely to sports. Finding content and selling airtime were the biggest obstacles they faced...

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