Oat Bran of the Future.(abstracts)(FutureCeuticals Inc.)(Brief article)

From: Prepared Foods | Date: March 1, 2008 | Copyright information

A new, heart-healthy, grain-based fiber features 55% oat-soluble fiber beta-glucans. Ultra Trim[TM] Oat Bran, from FutureCeuticals Inc., provides opportunities for formulators to incorporate high concentrations of healthy oat beta glucans into products and formulations ...

Read all of this article with a FREE trial to HighBeam Research

Related newspaper, magazine, and trade journal articles from HighBeam Research

(Including press releases, facts, information, and biographies)

A BRAN-NEW FOOD FAD
; Oat bran. Everyone's eating it. Everyone's talking...people are asking: "Am I getting enough oat bran in my diet?" "How can I get more?" "Do...certain death is massive quantities of oat bran consumed on a daily basis. In the pursuit...
Oat Bran's Claims Weakened;No Major Role Found in Curbing Cholesterol
; Oat bran, one of the biggest health food fads of...food in recent years-that the fiber in oat bran somehow reduces the level of artery-clogging...England Journal of Medicine, the reason oat bran lowers cholesterol is simply that people...
BRANWASHED -- OR WERE WE?
; The news that oat bran, the Power Powder of the 80s, may not...studies says there's anything wrong with oat bran. Unless it makes you uncomfortably gassy...at Syracuse University, indicated that oat bran may not have unusual power to lower blood...
Oat Bran Bites The Dust
; ...on my face. No more guilt. And no more oat bran. Praise the Harvard researchers, and pass...through my pantry and gather up the boxes of oat bran cereal we've bought in the last few years...Kellogg's Oatbake, Quaker Oat Squares, Oat Bran O's, Oat Bran Options, Cracklin' ...
New study supports oat bran claims
; ...Chicago-based Quaker Oats supports claims that oat bran has cholesterol-lowering properties, but suggests oat bran may be "over-hyped." The study, published...showed some positive results from consuming oat bran. But like a more critical study published...
D.C. Fans Demand Bran; Despite Study, Muffin Mania Goes On
; Oat bran, schmoat bran. Washington consumers are...this week from Boston researchers that oat bran isn't the wonder product that the food...Georgetown Safeway, said of the bakery's oat bran products. Torres said he sells about 140...
Knowing Your Oats; Big Business Cashes In On the Little Kernel That Fights Cholesterol
; At the rate the oat-bran craze is escalating, it's only a matter...Enquirer. All people need to see is `oat bran,' " said Aufricht, director of marketing...Mills does sell products containing oat bran, Aufricht thinks it's important to educate...
Though the hoopla has faded, oat bran still has a place in diet
; In the late 1980s, when the oat-bran craze was at its height, food entrepreneur...said that he was selling "more than 120,000 oat-bran muffins a week." More than 30,000 copies of "The Oat Bran Cookbook" were sold in less than two months...
A food fad goes bad: the hyping of oat bran
; ...huckstering, media hype and pop science, oat bran may now be headed for the graveyard of...unlikely "miracle food" came along, it was oat bran, the ground-up husks of oats, an ancient...is Good For You. (Cheap, too, until the oat bran craze hit America.) Countless generations...
Oat bran prescription really works
; ...beneficial fiber. However, finding a source of oat bran was no easy matter 10 years ago, and Anderson...than a little dismaying: "Not only don't we sell oat bran, we've never heard of oat bran." Click. Anderson sat staring at his telephone...