Developing niche.(RETAIL SUCCESS KIT)

From: Hardware Retailing | Date: March 1, 2008 | Copyright information

HAVING THE RIGHT NICHE CAN help set a store apart and make it a destination for shoppers. There is no proven formula for guaranteeing a niche will be successful, but the six steps outlined below can help ensure you are headed in the right direction.

1. Analyze the Market. Before launching a new niche, you first must determine if there is market potential for the products by evaluating local competition.

John and Robin Arterburn, owners of Pinnacle Peak Ace in ...

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