Amazon.com Jewelry Store Retail Diamond Sales up More Than 100% in Fourth Quarter 2007.

Business Wire | February 12, 2008 | Copyright

SEATTLE -- Amazon.com, Inc. (NASDAQ:AMZN), today announced that diamond sales by Amazon increased more than 100 percent in fourth quarter 2007 compared with fourth quarter 2006. Each quarter, an increasing number of Amazon.com's tens of millions of customers are shopping the Amazon.com Jewelry & Watches store, especially for important gift-giving occasions such as Valentine's Day and Mother's Day.

"We're very excited about the growth in our Jewelry store," said Peter Lai, Director, Amazon.com Jewelry & Watches store. "Not only are our customers choosing to purchase ...

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