Cotton tops 70% market share in men's in first half of '95.(Fiber + Fabric Focus)(Column)

Daily News Record | September 7, 1995| | Copyright

NEW YORK--Cotton continues its strong and growing presence in the men's wear sector of the apparel business, according to recent figures released by Cotton Incorporated, the promotional and research arm of the U.S. cotton industry.

In the first six months of this year, cotton's share of the total men's wear market topped 70 percent for the first time in the modern era (that is since polyester was invented).

According to Cotton Inc.'s NPD figures, for the first six months of 1995, cotton gained a 72.3 percent share of the total men's wear market, by weight, up ...

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