Mountain Valley Spring Co.: Hot Springs.(ARKANSAS BUSINESS OF THE YEAR AWARDS 2006: Category III (76-300 Employees))

Arkansas Business | February 19, 2007 | Copyright

When the young doctors on ABC's hit medical series "Grey's Anatomy" slug down Mountain Valley Spring Water, as they do in almost every episode, a 19th century commodity is finding its 21st century market.

"The characters love them some Mountain Valley," brags Jim Karrh, the company's chief marketing officer.

Mountain Valley Spring Water is the flagship brand of a company that was founded in 1871. It has a storied history, including establishing one of the first franchises in American business in 1894 and becoming the first bottled water brand that was ...

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