Stockholders in cyberspace: Weick's sensemaking online.

From: The Journal of Business Communication | Date: January 1, 2007| Author: Herrmann, Andrew F. | Copyright information

The growth of individuals investing in the stock of publicly traded companies in the late 1990s coincided with the development of new media outlets for equivocal financial data. Discussion board participants enact an assortment of messages, experience a number of texts simultaneously and therefore are always immersed within a multiplicity of discourses. One such cyberspace was examined to investigate participants' sensemaking related to their financial holdings. Through the use of ...

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