The essence of good franchise relations: "people just want to be listened to.".(FRANCHISE RELATIONS PAY DIVIDENDS)

From: Franchising World | Date: September 1, 2006| Author: Holmes, David | Copyright information

For franchise systems that are past the start-up phase in their growth cycle and have some experience in managing a franchise system, issues related to relations between the franchise company and its franchisees often emerge as critical to the success of the system.

After all, the strength of any franchised brand is dependent, in large part, on the degree to which the franchise system and franchisees can cooperatively exploit competitive opportunities, gain market share, ...

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