Leo Burnett chosen by Dubai Properties to be its lead brand agency.(advertising campaign)

Middle East | August 8, 2006 | Copyright

Leo Burnett announced today that it has begun an extensive advertising campaign for Dubai Properties' Corporate Brand and the developer's Business Bay Project. The move follows Leo Burnett being chosen by Dubai Properties, a member of Dubai Holding and one of the five master developers in Dubai with free hold status, to be its lead brand agency following a competitive agency review.

Leo Burnett's work for the rapidly expanding player in Dubai's fast growing property market will focus on a campaign that will emphasise the developer's commitment to a journey of ...

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