Blue Cross Blue Shield CEO Tresnowski calls for insurance reform. (Blue Cross and Blue Shield Association; Bernard R. Tresnowski) (Interview) From: Healthcare Financial Management | Date: November 1, 1993| Author: | COPYRIGHT 1993 Healthcare Financial Management Association. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan.  All inquiries regarding rights should be directed to the Gale Group.Copyright information

Blue Cross Blue Shield Assn Pres and CEO Bernard R. Tresnowski discusses his views on Pres Clinton's proposed healthcare reform. He emphasizes the need to address the identification of basic healthcare benefits, tax limitations, the upgrading of healthcare insurance and the establishment of managed care systems. He also discusses his association's setup, goals and activities and his involvement with the Workgroup for Electronic Data Interchange. He foresees a bright future for the healthcare industry and acknowledges the private sector's contributions to healthcare delivery and financing.

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