Small pockets, small cigars: cigar producers are blowing smoke in the eyes of the cigarette market and pushing miniatures to grow sales.(trends)(Brief Article)

From: Grocer | Date: February 25, 2006 | Copyright information

With budget lines seemingly the only option for cigarette brands, companies are turning their attention towards cigars in a bid to attract new smokers.

Miniature cigars, in particular, are driving the trend, with firms developing new blends, formats and flavours to appeal to an increasingly female and younger adult smoker market.

The miniature market is currently led by Henri Wintermans' Cafe Creme range, distributed by Imperial Tobacco. Sylvain Laporte, sale...

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