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From: Advertising Age | Date: February 13, 2006| Author: | Copyright information

Byline: MYA FRAZIER

Back in 1984, Ed Clifford left Philadelphia to join Wal-Mart's 450 employees at the retailer's modest headquarters. The town he found on arriving in Bentonville was, by any stretch, a backwater.

"We didn't even have a working traffic light,'' recalls Mr. Clifford, president-CEO of the Bentonville/Bella Vista Chamber of Commerce. Today there are plenty of lights-and BMWs buzzing through them.

Gone are the days when Wal-Mart recruits, or Wal-Mart suppliers' salespeople, feared the moment that they had to tell their wives or husbands that they had ...

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