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Monte Carlo TV market in need of a facelift?
Video Age International
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February 1, 1993
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COPYRIGHT 1993 TV Trade Media, Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group.
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When an American distributor was asked whether or not the Monte Carlo market was important to him, he replied. "Do you think the Asians and the Latins will be attending Monte Carlo?" Unfortunately, the answer was no.
Most buyers from the Far East tend to prefer MIP-TV, the L.A, Screenings and MIPCOM, while the Latins favor NATPE and the L.A. Screenings. Naturally, the Far East and Latin America are the two growth areas for the film-TV distribution business.
So where does this leave Monte Carlo? Those who go to Monte Carlo are sharply aware that it has ...
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