Elizabeth Arden fuels designer fragrance trend.(MARKETPLACE 2005/CORPORATE PROFILES)(Company Profile)

From: Chain Drug Review | Date: June 6, 2005 | Copyright information

MIAMI LAKES, Fla. -- Elizabeth Arden Inc. continues to be one of the largest suppliers of designer fragrances to chain drug stores and other retail outlets.

Among the extensive lineup of brands under the company's umbrella are Elizabeth Arden Red Door; 5th Avenue; Elizabeth Taylor White Diamonds, Passion and Forever Elizabeth; and Geoffrey Beene's Grey Flannel and Wings.

In addition, Elizabeth Arden markets the Sunflowers Bath & Body collection through such retailers as Walgreen Co., Albertsons Inc. and Duane Reade Inc.

Those brands, executives say, have helped ...

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