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Work it: take these disciplines, add lots of hard work, and master the art of running your company.(Books)(Book Review)
Entrepreneur
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April 1, 2005|
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COPYRIGHT 2005 Entrepreneur Media, Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group.
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MASTERING anything doesn't come easy. In case you've forgotten, Michael E. Gerber makes it clear in E-Myth Mastery: The Seven Essential Disciplines for Building a World Class Company (HarperBusiness, $24.95). Gerber, whose other "E-Myth" books have made him one of the most-read small-business authors, lays out a regimen that will tax all but the most seriously committed entrepreneurs.
To start with, he wants your passion--all of it If your heart isn't in business, don't pick this one up. Still here? Start with the first discipline--"The Discipline of the ...
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