Honey sales enjoy golden times: sales of the premium honey brands have been buzzing as a result of the problems with the Chinese offering.(Jam, Marmalade & Honey)

Grocer | January 8, 2005 | Copyright

The Chinese honey crisis turned out to be a blessing, of sorts, for the honey sector.

Sales soared by 12% over the last year, following a 24.7% increase on the year before, as consumers switched to premium alternatives.

The ban on Chinese honey created a shortage of worldwide stocks of honey in 2002 and doubled honey production costs within two years.

"We've had to sweat it out," says Stuart Bailey, managing director of Rowse.

"There needs to be more action on the shelves as well as promotional and price activities to stimulate the ...

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