BAI's Kathy Knight offers structure to the creative process of market research. (chief operating officer of marketing research firm) (Women in Business) (Company Profile)

From: Westchester County Business Journal | Date: June 15, 1992| Author: McBride, Caryn A. | Copyright information

Kathy Knight went from beach bumming in Barbados to business development at BAI, a market research company in Tarrytown.

As president and chief operating officer, Knight helped develop the firm into a $6.5 million operation with 40 employees. The company expects to reach $10 million in three years when it hopes to become one of the top 20 research firms in the United States.

When Knight joined BAI in 1975, the business lacked organization and direction -- two aspect...

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