San Diego printers: their job's no longer black and white; survival strategies include going into desktop publishing. (Special Report: Commercial Printing) (Industry Overview)

From: San Diego Business Journal | Date: May 25, 1992| Author: | Copyright information

In the print shops of yesteryear, customers came in toting art boards or sketches drawn by hand, typesetters and color separators plied their trades manually in the back rooms, and the presses rolled on -- gobbling virgin paper amid heady fumes from inks and solvents.

Everyone's role was clearly drawn, as if printed in black and white. But that was before advances in desktop publishing blurred the lines of responsibility between customer and printer, and before environmental concerns introduced an element of green.

The picture of printing in San Diego today, according to local ...

Read all of this article with a FREE trial to HighBeam Research

Related newspaper, magazine, and trade journal articles from HighBeam Research

(Including press releases, facts, information, and biographies)

`ART OF DESKTOP PUBLISHING' BEST LOOK AT NEWEST COMPUTER REALM
; ...in 1986 would be the popularityof desktop publishing. So convinced was I of the strength...purchase a startup magazine called Desktop Publishing. Unfortunately, I lost out tothe...First of all, I am convinced that desktop publishing is going to become a tremendous commercial...
Myths and realities of desktop publishing. (includes related articles) (Special Section: Publishing)
; ...to the contrary, when it comes to desktop publishing, the more things change, the more...popular misconceptions persist about desktop publishing, the process of using a computer...the computing power required for desktop publishing comes in a very small package at...
PUBLIC EAGER FOR DESKTOP PUBLISHING
; Desktop publishing, no longer a cottage industry...improved manager productivity. Desktop publishing holds similar promise. For the...and computer-generated drawings. Desktop publishing, which is the smallest, but fastest-growi...
U-Publish counts on IBM clones for desktop publishing shop. (company profile)
; ...Publish counts on IBM clones for desktop publishing shop Two San Diego entrepreneurs...compatible personal computers just for desktop publishing -- to help them succeed in the intensely...competitive computer retail business. Desktop publishing -- using microcomputers to produce...
The desktop publishing phenomenon. (column)
; The very mention of desktop publishing drives me to distraction...adoption by folks who treat desktop publishing as a development akin to...discussion about its benefits. The desktop publishing phenomenon has, for the most...
Getting into desktop publishing. (banking; includes related articles)
; Getting into desktop publishing Bankers are discovering that...By equipping their PCs with desktop publishing software and linking them...about Busey Bank.) What sets desktop publishing apart from the previous generation...
Ride herd on quality: don't let desktop publishing lower your standards.
; ...HERD on quality: DON'T LET DESKTOP PUBLISHING LOWER YOUR STANDARDS Anyone who has become dependent on desktop publishing has probably wondered how...without it. With the arrival of desktop publishing, a whole new world of design...
Color desktop publishing on Intel architecture today. (Intel Corp.)
; With all of the professional desktop publishing applications available on the PC...Microsoft Windows, sophisticated color desktop publishing on Intel architecture is now competing...1994). The marketing potential for desktop publishing on the Intel architecture is indeed...
Desktop publishing: your corporate identity on the line.
; Desktop Publishing You've just started to design...soon. Welcome to the world of desktop publishing. If you find it a strange one...s time to take a closer look. Desktop publishing will increasingly affect the quality...
Pricing desktop publishing work - part 2. (column)
; Pricing Desktop Publishing Work--Part 2 Last month we discussed desktop publishing hardware requirements, noting that a high-performan...000. But hardware is just one part of a desktop publishing system, and is considered complete only...