Business planning: reasons, definitions, and elements.(Business)(Johns Hopkins Hospital and Health System)

Healthcare Financial Management | April 1, 2004| | Copyright

Transitioning from a decentralized business planning structure enabled The Johns Hopkins Hospital and Health System to drive creativity and the organization's entrepreneurial spirit to new heights.

A multidisciplinary team composed of finance, planning and marketing, and legal staff created framework and structure for addressing new business ventures. At the heart of this structure is a business planning template, created initially by the Johns Hopkins Health System's Financial Analysis Unit. The template and process combine flexibility and elements of ...

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