Managing Data Mining Technologies in Organizations: Techniques and Applications.(Book Reviews)

From: Technical Communication | Date: February 1, 2004| Author: Owens, David | Copyright information

Managing Data Mining Technologies in Organizations: Techniques and Applications

Parag C. Pendharkar, ed. 2003. Hershey, PA: Idea Group Publishing. [ISBN 1-59140-057-0. 288 pages, including index. $79.95 USD.]

Data mining is the process of sifting through massive amounts of data to look for obscure connections, patterns, and relationships. Data mining first came to light in the early 1990s when new technologies enabled applications to process mountains of data ...