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REVIEW: Public Relations - A Practical Guide to the Basics.(Book Review)
From:
M2 Best Books
| Date:
January 30, 2004
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COPYRIGHT 2004 M2 Communications Ltd. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group.
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M2 BEST BOOKS-(C)2000-2004 M2 COMMUNICATIONS LTD
Philip Henslowe's starter guide to public relations provides a useful and constructive way in to the increasingly popular and widespread world of PR.
The public relations business has come to the fore of British society in the last few years, as the media and public slowly fell into the American trap of worshipping celebrities and turning them into news. Steven Fry has even starred in a comedy series about the PR industry, and so this guide could provide a way in to a lucrative career of massaging egos or writing ...
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