DV for spots. (Editor's Note).(Editorial)

Post | May 1, 2003| | Copyright

Just as producers are starting to get ad agencies to think about shooting on HD, a New York City company is asking them to consider another format... DV. Double Wide Media (www.doublewidemedia.c0m) and its post division Double Wide Post recently completed the Lens Campaign for Miller Lite, out of Schupp Company St. Louis. It was shot on DV and edited at Double Wide by Christos Pathiakis on a Media Composer. It's not as if the shooters only know DV. Brian Jackson and Nate Crooker of the directing team GoodGuys, within Double Wide, used to shoot on film all the time. But now ...

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