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VERB.(TM) It's what you do. Campaign Named Non-Profit Winner by Kid Power Xchange.
PR Newswire
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May 16, 2003
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COPYRIGHT 2003 PR Newswire Association LLC. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group.
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NEW YORK -- NEW YORK, May 16 /PRNewswire/ -- The Publicis Groupe's VERB.(TM) It's what you do. campaign took home the top prize at the annual Kid Power Awards, which recognize the best in youth marketing and advertising.
VERB, developed on behalf of the U.S. Department of Health and Human Services' Centers for Disease Control and Prevention, was named the best campaign in the non-profit category.
Kid Power Xchange lauded VERB as a "very impressive and far-reaching campaign" because it incorporates television, print, radio, out of home, public relations, ...
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